ABOUT
Susan Taylor doesn’t do fluff or mediocrity. With over fifteen years of marketing experience in Australian agriculture, she delivers bold, strategic campaigns that actually work. Whether it’s building a brand from scratch, driving sales growth, or managing complex stakeholder relationships, Susan’s approach is simple: get results.
With a commerical focus, Susan has a practical skillset which means she can execute as part of an exisiting team and lead projects. From brand strategy and conference management to content creation and digital marketing, Susan knows how to turn ideas into outcomes. Her track record speaks for itself: scaling corporate businesses, launching new products - that smashed sales targets - and designing purchasing programs with 100% uptake.
But here’s the kicker: Susan doesn’t just focus on tactics; she starts with strategy. Every move is tied to a clear business objective, every campaign is grounded in research, and every message is crafted to cut through the noise.
Guiding principles
Growth That Matters
Let’s get one thing straight—isn’t a vanity metric. It’s not a few extra likes on Instagram or a “nice to have” rebrand. Growth is increasing market share, improving your bottom line, and carving out a competitive advantage in your sector. Susan Taylor Marketing makes this happen.
Farming Meets Finesse
We’re not here to throw generic marketing tactics at the wall to see what sticks. Our work is grounded in a deep understanding of the agricultural landscape— from working in harvest teams, to milking cows and marketing fodder. Our lifetime in the agricultural sector brings insight to the strategy and our experience, working with businesses and organisations across the world, delivers real commercial outcomes.
Collaboration Over Outsourcing
You won’t find us hiding behind agency jargon or handing you some cookie-cutter campaign. We partner with you, shoulder to shoulder, as part of your team. When you work with Susan Taylor Marketing, your goals are our goals, and we’re as committed to them as you.
Honest Outcomes, No BS
Let’s call it as it is: marketing is about moving the needle, and if it doesn’t, it’s a waste of your time and money. That’s why we focus on transparency, accountability, and clear results. No smoke, no mirrors.
